Our job is to keep you up to date on all the analytics and statistics related to how your business is doing online. We look at all data surrounding your website and use this information to better understand your websites overall performance. We collect data and generate goals or target points to where we can end up. Our overall goal is to your website see several improvements and meet the goals we sought out to achieve.
Here are some of the things we look at and monitor closely.
We look closely at how these users found their way to your site and how we can gain visitors each and every month. We understand your customer’s online behavior and do our best to improve traffic on your website.
Pages visited and average time the user spent on your site
We monitor how many pages a user hits within your website and the average time they spent there. We can use this information to generate theories on how to improve navigation within your site and keep users connected smoothly.
The bounce rate is the percent of visitors who visited a single page within your website and then exited right away. In this case the rule of thumb is that the lower the bounce rate the better, anything under 50 percent is ideal and we try to keep your bounce rate as low as possible.
Setting up goals for success is our number one priority. We start by tracking our results from the analytics. From there we see the raw results and determine what strategies we use. When setting goals it’s important to keep them realistic and that they are always obtainable. All goals are set with sights of trying to improve your sites performance.
Some of the best results from search engines like Google come from certain keywords used on your website. We examine keyword performance to see how users are reaching your site. By examining this type of data we can zero in on the exact optimization needed to draw more traffic to your site.
At Total Web Solution we cover everything from search engine optimization to social media campaigns. Our over goals are to increase Google search rankings, improve the traffic flow to your website, and have people trending and liking your business in the social media world. We take a closer look and analyze all the data we collect from our web analytics and set up realistic goals to find out on areas where we can improve your websites functionality. Trust our experts who will get your site optimized the right way for your business.